Optimization Bootcamp:
4 Private Masterclasses To Build Efficiency and Transparency in Your Supply Pipeline
– WHAT –
– HOW –
Four hourly masterclasses on a weekly basis designed to bring clarity in how to optimize programmatic ad campaigns looking at specific targeting metrics and dimensions. We will also cover optimization best practices to get transparency in what supply inventory to bid on and which not to.
Each masterclass is scheduled as a Lunch & Learn and will be done via zoom each week. We will have 45 min of hands-on optimization with a live example and 15 mins + of Q&A.
Replay of each masterclass will be available for 2 days post lessons or available for purchase to get lifetime access (bonus with purchase below). See masterclasses schedule and details below.
– THE DETAILS –
| Masterclass | Targeting Levers | Building Your Own Supply Pipeline | Reporting on Frequency & Recency | AI vs. Manual Optimization
(Bonus) |
|---|---|---|---|---|
| Wednesdays at 12 pm E.T. | March, 15th 2023 | March, 22th 2023 | March, 29th 2023 | April 5th, 2023 |
| What To Expect: | – What Are Targeting levers?
– When To Use Each – How To Optimize In 15 mins or less |
– How To look at sites, SSPs, Sellers and Optimize
– How To Build /your Own Supply pipeline |
– How To Optimize metrics such as Frequency and Recency
– How To pull insights from it for your report |
– What does A.I. optimization mean
– Why consider – Best practices |
| This is for you, if you are: | – Beginners and Intermediate programmatic ninjas
– Account Managers/Coordinators/Sales/ Creatives looking to understand targeting capabilities to better service their clients. |
– Beginners, Intermediate, Expert programmatic ninjas
– Account Managers/Coordinators/Sales/ Creatives looking to understand targeting capabilities to better service their clients. |
– Beginners, Intermediate, Expert programmatic ninjas
– Account Managers/Coordinators/Sales/ Creatives looking to understand targeting capabilities to better service their clients. |
– Beginners, Intermediate, Expert programmatic ninjas
– Account Managers/Coordinators/Sales/ Creatives looking to understand targeting capabilities to better service their clients. |
– WHY –
Becoming efficient isn’t an option, it is a must and I will guide you through how freeing more time for you to focus on:
- Overall tactics and Go-To-Market strategies,
- Assisting business development opportunities,
- Continuing to invest in self-development including sharpening your skills,
- Getting back into daily yoga and selfcare (whatever that looks for you!).
This is for you if…
- You have or are part of a team of 20 or fewer, running programmatic campaigns in DSPs, including Basis Technologies, the Trade Desk, DV360/CM360, etc.
- You’re a programmatic ninja looking to become efficient in their day-to-day, spending less time in manual data pulls and more on strategy
- It would be best if you had help and support on how to optimize your programmatic campaigns in 15 mins or less and see client’s ROI increase between 15%-30% also leading to more time for business development
- You’re constantly pulled in multiple directions and can’t find time to do “your work” guilt-free.
At the end of this masterclass, you will…
Bonus:
This includes:
⭐ Replay for each session for 48 hours
⭐ 45 mins free consultation, you will receive a calendar link to schedule
⭐ 23% OFF of any modules available on the Reach and Frequency™️ course where you will have one year access to the recordings.
⭐ Access to the Community Slack for follow-up questions and networking opportunities with like-minded programmatic ninjas at different expertise levels.
See what others have said about
training with me…
