We welcome Eric Elliot of VIP Marketing to the Sensei’s corner. VIP Marketing is a partner-focused digital marketing agency that strategizes and executes to yield results that stray from the status quo. In this episode, Eric and I discuss what a toxic work environment looks like and when it’s time to leave, the best way for leaders to grow their companies, how to manage partnerships, and knowing your value as a marketer.
01:43 – Eric’s Introduction
02:57 – Eric’s Career Journey
09:04 – Defining a Toxic Work Environment
13:58 – How to Grow Your Company
23:03 – How to Manage Partnerships
24:22 – How Eric Defines Partners
26:32 – The Biggest Challenge of Getting into Digital Marketing
27:10 – Knowing Your Value as a Marketer
35:10 – Fun Fact About Eric
39:01 – Where to Connect with Eric
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