I attended a performance advertising workshop hosted by Infillion MediaMath — and it reminded me of something I truly believe:

The best way to learn something is to teach it.

So this July, I’m dedicating all of our content to one topic: Performance Advertising.

Predictive targeting. Identity resolution. Dynamic budget allocation. Attribution. And more.

New content every week. All month long.

🔗 Full details in the newsletter. Link in bio.

#ProgrammaticAdvertising #PerformanceAdvertising #ProgrammaticDigest #ReachAndFrequency #AdTech #DigitalAdvertising #MediaBuying #TraderTalk