🚨 New Episode is Live Today 🚨

In Episode 203 of the Programmatic Digest, Dr. Augustine Fou joins me to unpack what happens when algorithms optimize toward metrics like CTR. If bots click more than humans, what exactly are we teaching our algorithms to prioritize?

We get into:
→ AI and programmatic optimization
→ CTR and vanity metrics
→ Ad fraud and bot traffic
→ Attribution
→ Seller IDs and domain spoofing
→ Independent campaign verification
→ Optimizing toward real business outcomes

🎧 Episode 203: Are We Optimizing for Bots? A Discussion of AI, CTR, and Ad Fraud with Dr. Fou is now live on your preferred podcast platforms!