The “CMO Death Sentence” is real. #FBF to episode 206 with Manuela Cortes and Christian Robinson.
With the average CMO tenure sitting at just 2.5 years, the trickle-down effect on agencies, programmatic budgets, and layoffs is massive.
In this episode, Christian Robinson shares how to navigate industry volatility, avoid being plan-excluded, and build a career that survives these constant leadership shifts.