For today’s episode, Tomer Treves of Adnimation is joining us. We’ll be discussing the publisher’s point of view like monetizing from the back end. As Tomer expresses the publisher’s perspective, I will be sharing the buyer’s perspective.
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00:00:35 – What this episode is about
00:01:02 – Introducing Tomer Treves
00:03:59 – Defining Tomer Treves’ job to a 5 year-old
00:04:41 – The publisher’s point of view
00:08:33 – Time is a commodity
00:10:17 – Publisher’s view about open exchange to private deals
00:14:36 – Customize and Specialize
00:17:50 – 3 Things you need to know about the publisher side of programmatic
00:24:08 – Fun fact about Tomer Treves
00:26:20 – What would Tomer say to his younger self given the chance
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- Hélène Parker – Chief Programmatic Coach
- Alexa Gabrielle Ramos – Podcast Editor
- S and S Creative Media – Podcast and Media Manager
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