109. Exploring Complexity of the Financing Services Landscape In Media with Hunter Young




December 6, 2022


In this episode, we discuss everything you need to know about Hifi agency – what they offer, their team’s workshop with Helene. Also, we talk about the programmatic activation, optimization boot camp, and complexity of the media landscape.

00:01:10 – Who is Hunter Young
00:03:11 – How long has HIFI been around, and where did that name come from?
00:06:30 – Hunter Young’s definition of his work for a 5-year old
00:08:01 – The founding principle of HIFI
00:08:42 – What the media landscape looks like for financial services today
00:14:17 – 3 things you see with clients before they work with you and what they look like after working with you
00:18:22 – Hunter’s measurement of success
00:21:07 – Expanding programmatic efforts for Hunter’s clients with the help of Helene’s workshop
00:22:59 – Live testimonial to Helene’s workshop
00:30:44 – One fun fact about Hunter Young

Meet Our Team:
Hélène Parker – Chief Programmatic Coach
Programmatic Meet Up: https://www.heleneparker.com/programmaticmeetup/
Website: https://www.heleneparker.com/work-with-me/
LinkedIn: https://www.linkedin.com/company/helene-parker-consulting-llc
Twitter: https://twitter.com/iamheleneparker

Programmatic Digest
Youtube: https://youtu.be/0b5LZfIDfxw
LinkedIn: https://www.linkedin.com/company/programmatic-digest-podcast
Instagram: https://www.instagram.com/programmaticdigestpodcast/

The Reach & Frequency Course – Listeners get a 10% discount with code podcast10: https://www.reachandfrequency.live/

Hunter Young
Website: https://hifiagency.com
Email: [email protected]

Alexa Gabrielle Ramos – Podcast Editor
Instagram: https://www.instagram.com/mkng_crafts/
Website: https://www.sandscreative.ca
LinkedIn: https://www.linkedin.com/in/alexa-gabrielle-ramos-b89047166/

S and S Creative Media – Podcast and Media Manager
Instagram: https://www.instagram.com/s.and.s.creative
Website: https://www.sandscreative.ca
LinkedIn: https://www.linkedin.com/company/s-and-s-creative-media/