118. Tips On Talent Retention With Matt Barash
February 10, 2023
Today, we’re repurposing episode 57 as it is timely. We welcome Matt Barash, who has been in the advertising and technology industry for over 20 years. He has worked with companies such as Myspace, Forbes, and Newscorp. This week’s conversation will cover tips on building a great team from the ground up at a time when there is such a big push toward automation. Also, we share ways to encourage managers and employees to participate in company culture development and how DiSC Assessment can be used as a way to gear the way you put together a team or how you can understand your current teams.
From his opinion on the current recruiting style to multigenerational teams, Matt Barash is giving us a unique perspective on how to scale and grow teams.
Our mission is to teach historically excluded people how to get started in programmatic media buying and find a dream job.
We do so by providing on-demand lessons via the Reach and Frequency™️ program, a dope community with like-minded programmatic experts, and live free and paid group coaching.
Hélène Parker has over 10 years of experience in programmatic media buying, servicing agencies and brands in activation, strategy and planning, and leadership. She now dedicates her time to recruiting and training programmatic traders while consulting companies on how to grow and scale a programmatic department.
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00:01:58 – Getting to know Matt Barash
00:04:43 – Programmatic Meetup
00:10:16 – Building your Team
00:12:10 – Great Managers = Great Teams
00:15:05 – Company Culture
00:16:52 – Aligning with Employee Milestones
00:20:40 – DiSC Assessment
00:22:53 – Lack of Employee Talent
00:30:47 – Multi-generational Team Members
00:35:11 – Last Remarks
Interested in finding out if you are a fit for a career in digital advertising and programmatic?
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Alexa Gabrielle Ramos – Podcast Editor
S and S Creative Media – Podcast and Media Manager
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