Gulshan started as a nurse and realised that her passion was outside of the medical field. She knew she wanted to work in Marketing but did not know where to start. Luckily, her grad school professor recommended that she looked into programmatic and that is how she “fell” into the programmatic industry where she is now working for an ad agency who specialise in pharma and healthcare brands.
Gulshan is such an inspiration for standing up for herself and pursuing something she wanted to and not being afraid to start “again” and take risk learning something new.
It’s never too late to pivot into a new career and there’s no expiration or deadline to your journey and growth.

About Us
The Programmatic Digest Podcast makes programmatic advertising, ad tech, and the future of digital media easier to understand. Hosted by Hélène Parker, the show brings together operators, traders, founders, and industry leaders for practical conversations about the technology, strategy, and people shaping our industry.

Through Hélène Parker Consulting, we help media and ad-tech companies grow revenue while building stronger programmatic teams through sales growth, go-to-market strategy, workshops, consulting, and training.

Access the programmatic training library: https://www.heleneparker.com/library

Timestamps
00:01:01 – Who is Gulshan Fazal

00:05:44 – How Gulshan got into programmatic

00:07:11 – Education and Activation at Parker Consulting

00:10:33 – Gulshan’s Soul Searching Experience

00:12:53 – Explaining what Gulshan does to a 5 years old

00:15:23 – Transferable Skill Set

00:18:24 – Gulshan’s Best Practices

00:20:32 – Running a creative message in healthcare

00:23:18 – Fun fact about Gulshan

00:28:32 – Words of Wisdom from Gulshan

00:20:44 – Why should anybody join the program

00:22:20 – Fun Fact about Gulshan

00:23:40 – Words of Wisdom from Gulshan

Guest Information:

Gulshan Fazal

LinkedIn | Instagram

Meet Our Team:

Hélène Parker – Chief Programmatic Coach

Website | LinkedIn | Twitter | The Reach & Frequency Course

Programmatic Digest – Youtube | LinkedIn | Instagram

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