96. Therran Oliphant Shares 3 Actionable Insights in This Changing Programmatic Landscape

AUTHOR

hparker

DATE

August 16, 2022

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We welcome Therran Oliphant of Essence Global, soon to be Essence Mediacom, to the Sensei’s corner. Therran is the Vice President of Data and Technology at Essence Global. In today’s episode, Therran and I discuss changes taking place in privacy data, the open internet, and authentication. Therran also breaks down what data clean rooms are and shares the most important skill traders new to the industry should develop immediately.

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