#FBF Flashback Friday 🎙️

Is AI speaking for your brand without your permission? [1]

In this special episode of the Programmatic Digest podcast, host Hélène sits down with Dr. Cecilia Dones (Founder & Chief Data Officer, Three Standard Deviations) and Iesha White (Director of Intelligence, Check My Ads Institute) to unpack the massive shift of AI acting as an unapproved “middle layer” between brands and consumers.

We dive deep into the dangers of closed AI systems pushed by tech giants, the rising threat of LLM and SEO poisoning (including a Cornell study showing it takes just 13 words on Reddit to manipulate AI search results!), and how AI agents are fundamentally changing audience targeting. Whether you are a brand leader, an agency exec, or a consumer who just needs to “touch grass,” this episode gives you the blueprint to protect your brand equity in an automated world.

Check My Ads Institute

#ProgrammaticDigest #ArtificialIntelligence #BrandSafety #AdTech #MarketingStrategy #AIAgents #DigitalMarketing #SEO #LLM