Brian O’Kelley on Programmatic Sustainability | Episode 211

AUTHOR

hparker

DATE

October 6, 2026

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Today on Programmatic Digest, we’re bringing back our conversation with Brian O’Kelley, hosted by Manuela Cortes and Carlos Villanueva.

Brian O’Kelley co-founder and CEO joins the programmatic meetup, a weekly community call to discuss the importance of sustainability and how to take actions from negotiating supply partnership down to optimizing site lists in your programmatic ad campaigns.
Our favorite quote in this interview can be summarized down to “ Don’t buy crap!”

Take a listen to this hour long interview where the community got to hear first hand what sustainability is and how to take action; asking questions to Brian under the outstanding leadership of our co-hosts Manuela Cortes and Carlos Villanueva.

Check out episode 211 on YouTube and all major podcast platforms!