110. 7 Easy Steps To Prepare Your Programmatic Campaign Before A Holiday

AUTHOR

hparker

DATE

December 13, 2022

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Who wouldn’t want their work to be the best quality, right? So in this episode, I’ll talk about the importance of QA and what to do during the holidays.

Timestamp:
00:00:21 – Importance of having QA
00:01:28 – What is QA?
00:03:30 – Steps you should consider implementing TODAY
00:05:46 – The importance of being on the same page when it comes to deliverables
00:09:23 – How to setup QA
00:14:21 – The best thing to do after the campaign is launched
00:17:02 – Why you need a pre-holiday checklist for your programmatic campaign
00:20:32 – Helene’s 7 things to ensure your campaign is set before the holidays
00:29:16 – “Do that extra step.”

Meet Our Team:
Hélène Parker – Chief Programmatic Coach
Programmatic Meet Up: https://www.heleneparker.com/programmaticmeetup/
Website: https://www.heleneparker.com/work-with-me/
LinkedIn: https://www.linkedin.com/company/helene-parker-consulting-llc
Twitter: https://twitter.com/iamheleneparker

Programmatic Digest
Youtube: https://youtu.be/0b5LZfIDfxw
LinkedIn: https://www.linkedin.com/company/programmatic-digest-podcast
Instagram: https://www.instagram.com/programmaticdigestpodcast/

The Reach & Frequency Course – Listeners get a 10% discount with code podcast10: https://www.reachandfrequency.live/

7 Easy Steps To Prepare Your Programmatic Campaign Before A Holiday: #PeaceOfMind Checklist:
https://www.linkedin.com/pulse/7-easy-steps-prepare-your-programmatic-campaign-before-helene-parker/?trackingId=K%2FlknR%2F2TQyg2ceHpJQ5Kw%3D%3D

Programmatic Media Coaching Newsletter Sign-Up Form:
https://programmaticdigest14822.activehosted.com/f/19

Additional Resource: Template Media Map with QA Checklist:
https://docs.google.com/spreadsheets/d/1P0eHrOJ1_lgY6VnDoy6e0XCkxOBnwg4Ua-WuFH9sfJA/edit?usp=sharing

Alexa Gabrielle Ramos – Podcast Editor
Instagram: https://www.instagram.com/mkng_crafts/
Website: https://www.sandscreative.ca
LinkedIn: https://www.linkedin.com/in/alexa-gabrielle-ramos-b89047166/

S and S Creative Media – Podcast and Media Manager
Instagram: https://www.instagram.com/s.and.s.creative
Website: https://www.sandscreative.ca
LinkedIn: https://www.linkedin.com/company/s-and-s-creative-media/

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