Erik Requidan & Justin from Media Tradecraft Part II

2021-04-27T01:02:41-04:00April 28th, 2021|Podcast|

In the Sensei's Corner this week, we welcome back Erik Requidan and Justin Hansen, the founders of Media TradeCraft. In last week's episode, we spoke about the anxiety with publishers and them trying to figure out how to function without third-party cookies, where most of their revenue comes from. In this week's episode, [...]

Erik Requidan & Justin from Media Tradecraft Part I

2021-04-20T21:42:00-04:00April 21st, 2021|Podcast|

In the Sensei's corner this week, we welcomed Erik Requidan and Justin Hansen, the founders of the company Media TradeCraft. With several years of experience in the publishing industry, Media TradeCraft specializes in media services that serve both large media companies or mid-sized publishers. More than ad management, Media TradeCraft delivers customized strategies [...]

Nishant Desai Shares Applicable Tips To Prepare Your Strategy for Cookie Deprecation

2021-04-06T22:55:31-04:00April 7th, 2021|Podcast|

In the Sensei's Corner this week, Nishant Desai, the director of technology and operations at Xaxis is back with some major updates (this is a follow-up from Episode 27). Before working for Xaxis, Nishant was in tech support for the ad server and then moved into the client solutions for the company 24/7 [...]

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