Monthly Archives: January 2022


I don’t know how I can use your service

2022-03-24T10:31:06-04:00January 25th, 2022|Resources|

Hi Hélène with the silent H, I love your content, and I just subscribed to your podcast. I cannot wait for your course to launch, and I really want to collaborate but don’t know how I can use your service. This is an appreciation letter to thank you for all the messages I have received in [...]

Programmatic Digest Podcast 70. How To Grow A Global Team Successfully

2022-01-25T02:58:27-05:00January 25th, 2022|Podcast|

This podcast was made in partnership with WorkReduce   Shownotes:   This week we are excited to welcome Julio Monzon to the Sensei’s Corner! Julio is the President of MonetizeMore which is a leading publisher monetization company helping...

4 Problems On How We Access Training Today

2022-03-24T10:41:02-04:00January 22nd, 2022|Resources|

“We’ve provided a roadmap and detailed training outline for the team, but as they are completing it, we realize they still need a lot of hand-holding into how to implement.” You will be surprised at how many times I’ve heard a DSP support team confess to me when I say, “I’m here to compliment you as [...]

Programmatic Digest Podcast 69. It’s A Minority Report Takeover!

2022-01-18T02:12:53-05:00January 18th, 2022|Podcast|

This podcast was made in partnership with WorkReduce    Guest Information: Erik Requidan - Kerel Cooper - Minority Report Podcast - |   Meet Our Team: Chief Programmatic Coach Helene Parker - | | |   Programmatic Digest - s...

9 Pitfalls Ad Agency Leaders Need To Avoid In 2022

2022-03-31T10:14:51-04:00January 13th, 2022|Resources|

In the last 6-9 months, I've worked closely with advertising agencies and media agencies, helping them grow their programmatic media department. We spend some quality time looking at how they generate income, what kind of culture they have, and how efficient their internal operating efforts are. I have had a consulting company for 3 years now [...]

Programmatic Digest Podcast 68. Video Consumption Habits with Frank Maguire

2022-01-11T02:16:40-05:00January 11th, 2022|Podcast|

Now accepting podcast sponsors for 2022 and are committed to donating 10% of all sponsorship. See and In Q1 2022, it is   Guest Information:   Frank Maguire - Sharethrough- | Meet Our Team: Chief Programmatic Coach ...

How To Maximize Your DSP Partnership

2022-03-31T10:22:53-04:00January 6th, 2022|Resources|

I've published something similar last quarter and had a few people reach out asking for similar recommendations, so here it is with updates. I’ve had the pleasure of working with a few Demand Side Platforms (DSPs) in my journey, including Basis, DV360, the Trade Desk, Adelphic, Quantcast, AdLib. To name a few… When it comes to [...]

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