154. Navigating the Future of First-Party Data
What happens when you stumble upon an entire career path by accident? Sasanka Senaratna, commercial director at Evora, shares his […]
152. Navigating the Future of First-Party Data
What happens when you stumble upon an entire career path by accident? Sasanka Senaratna, commercial director at Evora, shares his fascinating journey into the media industry. Explore the strategic utilization of first-party data in marketing, with a deep dive into American Airlines' loyalty program as a leading example. We'll dissect the methods companies use to [...]
153. I Served 1MM Impressions Blank: Here’s How To Avoid
Join The Free Training Sponsored by Epom: How Not to Screw Up With DSP Setup: Top Mistakes to Avoid and […]
152. How To Avoid Overspending in Your Programmatic Ad Campaign
Join The Free Training Sponsored by Epom: How Not to Screw Up With DSP Setup: Top Mistakes to Avoid and […]
How To Avoid Overspending in Your Programmatic Ad Campaign
How Not to Screw Up With DSP Setup: Top Mistakes to Avoid and Save a Fortune 🗓️ Thursday July 25th […]
Check out the 2mins video and sign up free training #programmatic #adoptimization #digitalmarketing
How Not to Screw Up With DSP Setup: Top Mistakes to Avoid and Save a Fortune 🗓️ Thursday July 25th […]
151. The Programmatic Ecosystem: Cookie Mapping vs. ID Bridging – Part 1
The YouTube vodcast may be more beneficial considering I walk through it and illustrate it all. https://youtu.be/5e8CWp3itHk New […]
