94. The Cookieless Future
Google recently announced, again, that the cookie deprecation will be pushed to the end of 2024. This is probably the […]
94. The Cookieless Future
Google recently announced, again, that the cookie deprecation will be pushed to the end of 2024. This is probably the 3rd or 4th time they are pushing the deadline. I have predicted this in previous episodes and will say this again; I do not think they will deprecate cookies any time soon (or at all). [...]
How To Optimize in 15 Minutes or Less
Hi there, Announcement Of The week: Let’s spend a day developing guidelines and doing live training on How To Optimize programmatic campaigns in 15 mins or less so you can focus more on strategy and business development support. Check out our summer training specials! 🦄 Talent Acquisition 🦄 Would you like to hire a programmatic media [...]
93. What Do S.P.O and D.E.I have in common?
We have another oldie but goodie for you this week! We are bringing back my interview with Sonja Kristiansen, Vice […]
93. What Do S.P.O and D.E.I have in common?
We have another oldie but goodie for you this week! We are bringing back my interview with Sonja Kristiansen, Vice President of Global Platform Partnerships at TripleLift. TripleLift is a New York-based ad-tech company that primarily focuses on programmatic advertising. In this episode, Sonja and I discussed all things S.P.O.(Supply Path Optimization) and D.E.I (Diversity, [...]
S1. La formación de nuevos talentos en Programmatic
En este episodio vamos a hablar sobre la formación de los profesionales de marketing en España y LATAM, nuestro invitado Carlos Diaz, manager general de Skiller Academy nos cuenta varios datos interesante sobre las plazas que aún se buscan y la importancia que es la continúa formación en nuestra industria. Guest Information: Carlos Diaz- [...]
Testimonial From The Reach and Frequency™ Community: Rose Silvera
The Programmatic Meetup is a community where programmatic experts at every level join every Fridays 12:30 PM – 1:30PM ET […]
92. How Canela Media Reaches Latin Audience Authentically
We are back with an oldie but goodie! This episode with Isabel Rafferty Zavala was so good last year that […]
92. How Canela Media Reaches Latin Audience Authentically
We are back with an oldie but goodie! This episode with Isabel Rafferty Zavala was so good last year that we had to share it again! In this episode, Isabel and I discuss strategies for marketing to the Latino community, streaming projections, and much more. Timestamp: 01:39 - Isabel’s Introduction 08:24 - Tips for Marketing [...]
