hparker

Who wouldn’t want their work to be the best quality, right? So in this episode, I’ll talk about the importance of QA and what to do during the holidays.  00:00:21 - Importance of having QA 00:01:28 - What is QA? 00:03:30 - Steps you should consider implementing TODAY 00:05:46 - The importance of being [...]

In this episode, we discuss everything you need to know about Hifi agency – what they offer, their team’s workshop with Helene. Also, we talk about the programmatic activation, optimization boot camp, and complexity of the media landscape.  Timestamp: 00:01:10 - Who is Hunter Young 00:03:11 - How long has [...]

En este episodio hablamos con Julio Chamizo de la empresa especializada en Digital Out of Home para aprender todas las novedades que existen de este formato que está en constante crecimiento. Julio no solo nos enseña sobre estrategias y soluciones tecnológicas que tiene Taggify sino que nos da un overview bastante amplio del estadío [...]

Carlos Villanueva shares his thoughts about programmatic experiments, testing during the optimization phase, mentorship, community, and understanding other channels other than programmatic.  Timestamp: 00:01:55 - Who is Carlos 00:03:59 - Carlos’ first role in the programmatic space 00:06:09 - Carlos’ day-to-day life 00:08:21 - The importance of experimenting when it comes to programmatic activation [...]