92. How Canela Media Reaches Latin Audience Authentically
We are back with an oldie but goodie! This episode with Isabel Rafferty Zavala was so good last year that […]
92. How Canela Media Reaches Latin Audience Authentically
We are back with an oldie but goodie! This episode with Isabel Rafferty Zavala was so good last year that we had to share it again! In this episode, Isabel and I discuss strategies for marketing to the Latino community, streaming projections, and much more. Timestamp: 01:39 - Isabel’s Introduction 08:24 - Tips for Marketing [...]
91. Introducing The Programmatic Digest Podcast en Español
We welcome Manuela Cortes to the Sensei’s corner. In today’s episode, Manuela and I bring some news about the upcoming episodes of the podcast in Spanish. Guest Information: Manuela Cortes - Host of The Programmatic Digest en Español LinkedIn Meet Our Team: Hélène Parker – Chief Programmatic Coach Programmatic Meet [...]
90. Being A Project Manager in the Programmatic Industry
We welcome Alexus Smith of IAB to the Sensei’s corner. Alexus is a Project Manager at IAB, which equips the […]
Programmatic Digest Podcast 90. Being A Project Manager in the Programmatic Industry
We welcome Alexus Smith of IAB to the Sensei’s corner. Alexus is a Project Manager at IAB, which equips the media and marketing industries to excel in the digital economy. In today’s episode, Alexus and I discuss project management and event...
90. Being A Project Manager in the Programmatic Industry
We welcome Alexus Smith of IAB to the Sensei’s corner. Alexus is a Project Manager at IAB, which equips the media and marketing industries to excel in the digital economy. In today’s episode, Alexus and I discuss project management and event planning in the programmatic advertising industry and what is required to plan a [...]
89. Identity Solutions and the Current State of the Programmatic Industry
We welcome Eric Wheeler of 33Across, Inc. to the Sensei’s corner. Eric is the CEO of 33Across, which helps programmatic advertising to function without cookies across publishers, platforms, and more. In today’s episode, Eric and I discuss identity solutions in a cookieless world, the role his company, 33Across, plays in the programmatic [...]
88. How to Get Started as a Programmatic Media Trader
We welcome Nima Fallahi of GroupeConnect to the Sensei’s corner. Nima is a Senior Programmatic Analyst at GroupeConnect, a full-service […]
Programmatic Digest Podcast 88. How to Get Started as a Programmatic Media Trader
We welcome Nima Fallahi of GroupeConnect to the Sensei’s corner. Nima is a Senior Programmatic Analyst at GroupeConnect, a full-service marketing company based in Boston, Massachusetts. In this episode, Nima and I discuss life as a programmatic media trader and what it’s like when you first enter the programmatic media industry. We [...]
