Yearly Archives: 2022

91. Introducing The Programmatic Digest Podcast en Español

2022-07-10T18:01:25-04:00July 13th, 2022|Uncategorized|

We welcome Manuela Cortes to the Sensei’s corner. In today’s episode, Manuela and I bring some news about the upcoming episodes of the podcast in Spanish. Guest Information: Manuela Cortes - Host of The Programmatic Digest en Español LinkedIn Meet Our Team: Hélène Parker – Chief Programmatic Coach Programmatic Meet [...]

Programmatic Digest Podcast 90. Being A Project Manager in the Programmatic Industry

2022-07-12T06:00:59-04:00July 12th, 2022|Podcast|

We welcome Alexus Smith of IAB to the Sensei’s corner. Alexus is a Project Manager at IAB, which equips the media and marketing industries to excel in the digital economy. In today’s episode, Alexus and I discuss project management and event...

90. Being A Project Manager in the Programmatic Industry

2022-07-11T06:52:58-04:00July 12th, 2022|Podcast|

We welcome Alexus Smith of IAB to the Sensei’s corner. Alexus is a Project Manager at IAB, which equips the media and marketing industries to excel in the digital economy. In today’s episode, Alexus and I discuss project management and event planning in the programmatic advertising industry and what is required to plan a [...]

89. Identity Solutions and the Current State of the Programmatic Industry

2022-07-08T17:51:04-04:00July 5th, 2022|Podcast|

We welcome Eric Wheeler of 33Across, Inc. to the Sensei’s corner. Eric is the CEO of 33Across, which helps programmatic advertising to function without cookies across publishers, platforms, and more. In today’s episode, Eric and I discuss identity solutions in a cookieless world, the role his company, 33Across, plays in the programmatic [...]

Programmatic Digest Podcast 88. How to Get Started as a Programmatic Media Trader

2022-06-28T18:30:44-04:00June 28th, 2022|Podcast|

We welcome Nima Fallahi of GroupeConnect to the Sensei’s corner. Nima is a Senior Programmatic Analyst at GroupeConnect, a full-service marketing company based in Boston, Massachusetts. In this episode, Nima and I discuss life as a programmatic media trader and what it’s like when you first enter the programmatic media industry. We [...]

Programmatic Digest Podcast 87. Knowing Your Value as a Marketer

2022-06-23T16:08:21-04:00June 21st, 2022|Podcast|

We welcome Eric Elliott of VIP Marketing to the Sensei’s corner. VIP Marketing is a partner-focused digital marketing agency that strategizes and executes to yield results that stray from the status quo. In this episode, Eric and I discuss what a toxic work environment looks like and when it’s time to leave, [...]

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