152. Navigating the Future of First-Party Data
By Rose|2024-07-23T09:43:53-04:00July 23rd, 2024|Categories: Podcast|
148. A Buyer’s Introduction to Made For Arbitrage (MFA) Sites
By hparker|2024-04-15T22:37:08-04:00April 15th, 2024|Categories: Podcast|Tags: 138, ads, advertising, digital ads, helene parker, iesha white, multicultural audience targeting, online course, podcast, programmatic, programmatic ads, programmatic advertising, programmatic buying, programmatic digest podcast, programmatic media, reach and frequency course|
138. Multicultural Targeting in Programmatic Media with Iesha White
By hparker|2023-10-13T14:08:38-04:00October 12th, 2023|Categories: Podcast|Tags: 138, ads, advertising, digital ads, helene parker, iesha white, multicultural audience targeting, online course, podcast, programmatic, programmatic ads, programmatic advertising, programmatic buying, programmatic digest podcast, programmatic media, reach and frequency course|
137. Above The Fold, a Boutique-Style Agency in Programmatic Advertising
By hparker|2023-10-12T19:14:49-04:00October 12th, 2023|Categories: Podcast|Tags: ads, advertising, digital ads, e130, ep 130, episode 130, helene parker, klever, online course, podcast, programmatic, programmatic ads, programmatic advertising, programmatic buying, programmatic digest podcast, programmatic media, reach and frequency course|
134. Why Consider Agency Trading Desk with Marc Poirier at Klever Programmatic
By Rose|2023-08-07T16:35:46-04:00July 4th, 2023|Categories: Podcast|Tags: ads, advertising, digital ads, e130, ep 130, episode 130, helene parker, klever, online course, podcast, programmatic, programmatic ads, programmatic advertising, programmatic buying, programmatic digest podcast, programmatic media, reach and frequency course|
128. Latest CTV/OTT Update with Shiv Gupta
By Rose|2023-06-26T21:30:27-04:00June 27th, 2023|Categories: Podcast|
126. How A Nurse Started in Programmatic Media
By Rose|2023-06-13T16:31:51-04:00June 13th, 2023|Categories: Podcast|
124. Live From the Community Call with Niels Claes on the Topic of Identity from a Publisher’s perspective
By Rose|2023-03-27T20:27:38-04:00March 28th, 2023|Categories: Podcast|
123. A Publisher’s Point Of View with Tomer Treves at Adnimation
By Rose|2023-03-22T15:52:29-04:00March 21st, 2023|Categories: Podcast|
122. Sharpen Your Programmatic Skill with This Optimization Bootcamp
By hparker|2023-03-14T11:48:40-04:00March 14th, 2023|Categories: Podcast|
121. Programmatic Ninja Well-being Series: How To Setup a Programmatic Team For Success
By hparker|2023-02-28T14:48:55-05:00February 28th, 2023|Categories: Podcast|
120. Programmatic Ninja Well-being Series: Minimizing Efforts and Increasing Automation
By hparker|2023-02-21T11:35:53-05:00February 21st, 2023|Categories: Podcast|
119. Programmatic Ninja Well-being Series: Airing of the Grievance
By Rose|2023-02-14T13:43:26-05:00February 14th, 2023|Categories: Podcast|
118. Tips On Talent Retention With Matt Barash
By Rose|2023-02-07T19:57:47-05:00February 7th, 2023|Categories: Podcast|
117. How This Yoga Therapist Got Started In Programmatic
By hparker|2023-01-30T20:11:31-05:00January 31st, 2023|Categories: Podcast|
116. Common Mistakes To Avoid When Hiring Programmatic
By hparker|2023-01-24T00:34:06-05:00January 24th, 2023|Categories: Podcast|
115. The Current State of Programmatic Mobile with Ravit Ross at Start.IO
By hparker|2023-01-17T07:14:46-05:00January 17th, 2023|Categories: Podcast|
114. Is Media Value Based On Currency or Measurement? Seraj Bharwani Address
By hparker|2023-01-10T09:44:22-05:00January 10th, 2023|Categories: Podcast|
113. Historical Background on Cookie Targeting with Nish Desai
By hparker|2023-01-04T16:16:13-05:00January 4th, 2023|Categories: Podcast|
112. Growing A Global Team Successfully with Julio Monzon
By hparker|2022-12-27T11:24:48-05:00December 27th, 2022|Categories: Podcast|
111. How to Get Started as a Programmatic Media Trader
By Rose|2022-12-20T10:08:31-05:00December 20th, 2022|Categories: Podcast|
110. 7 Easy Steps To Prepare Your Programmatic Campaign Before A Holiday
By hparker|2022-12-13T08:08:39-05:00December 13th, 2022|Categories: Podcast|
109. Exploring Complexity of the Financing Services Landscape In Media with Hunter Young
By hparker|2022-12-13T02:38:09-05:00December 6th, 2022|Categories: Podcast|
S6. Digital Out of Home con Julio Chamizo de Taggify
By hparker|2022-12-02T16:06:36-05:00November 25th, 2022|Categories: Podcast|
108. Why Testing Is Important in Your Programmatic Buying with Carlos Villanueva
By hparker|2022-11-22T02:25:15-05:00November 22nd, 2022|Categories: Podcast|
107. How MediaSpace.Global Can Increase Your Professional Reach with Kinga Incze
By hparker|2022-11-15T02:21:11-05:00November 15th, 2022|Categories: Podcast|
106. Inspiring newbies to be #selftaught in getting into the Adtech industry with Pedro
By hparker|2022-11-15T02:21:20-05:00November 8th, 2022|Categories: Podcast|
105. 3 Tips for Job Seekers On Getting Started In Programmatic with Brandon Pollard
By hparker|2022-11-15T02:21:26-05:00November 1st, 2022|Categories: Podcast|
104. How To Leverage LinkedIn in Your Job Search with Vincent Edwards
By Rose|2022-10-25T13:20:28-04:00October 25th, 2022|Categories: Podcast|
S5. El Poder está en el Conocimiento con MonetizeMore
By hparker|2022-10-21T22:56:47-04:00October 21st, 2022|Categories: Podcast|
S4. El Estadío de la Data con Santi Darmandrail
By hparker|2022-10-14T12:29:35-04:00October 14th, 2022|Categories: Podcast|
102. Why Testing Is Important in Your Programmatic Buying with Carlos Villanueva
By hparker|2022-10-10T23:47:04-04:00October 11th, 2022|Categories: Podcast|
101. Two Tips To Get a Career In Programmatic Advertising with Gen Braine
By hparker|2022-10-03T22:16:08-04:00October 4th, 2022|Categories: Podcast|
100. We Made It To 100!
By hparker|2022-09-29T09:29:23-04:00September 27th, 2022|Categories: Podcast|Tags: agencies, data, digital advertising, hack, helene parker, insights, key takeaways, media talent, news, programmatic, reporting, story, the reach & frequency|
S3. La Formación de Líderes y Equipos en Programmatic con Daniela Cubisino
By hparker|2022-09-05T21:15:16-04:00September 9th, 2022|Categories: Podcast|
98. The Future of Programmatic Media Buying with Mike Woods
By hparker|2022-08-28T19:43:24-04:00August 30th, 2022|Categories: Podcast|
97. How to Prepare for Signal Loss with Sarah Polli
By hparker|2022-08-23T00:12:19-04:00August 23rd, 2022|Categories: Podcast|
Programmatic Digest Podcast 96. Therran Oliphant Shares 3 Actionable Insights in This Changing Programmatic Landscape
By hparker|2022-08-16T02:25:41-04:00August 16th, 2022|Categories: Podcast|
96. Therran Oliphant Shares 3 Actionable Insights in This Changing Programmatic Landscape
By hparker|2022-08-14T14:38:21-04:00August 16th, 2022|Categories: Podcast|
Programmatic Digest Podcast S2. Novedades de Connected TV con Angel Pascual
By hparker|2022-08-12T03:34:48-04:00August 12th, 2022|Categories: Podcast|
95. How To Hire, Onboard, and Retain Programmatic Talent
By hparker|2022-08-14T14:38:44-04:00August 9th, 2022|Categories: Podcast|
94. The Cookieless Future
By hparker|2022-07-30T03:00:30-04:00August 1st, 2022|Categories: Podcast|
93. What Do S.P.O and D.E.I have in common?
By hparker|2022-07-30T02:09:12-04:00July 26th, 2022|Categories: Podcast|
Programmatic Digest Podcast S1. La formación de nuevos talentos en Programmatic
By hparker|2022-07-22T02:52:17-04:00July 22nd, 2022|Categories: Podcast|
92. How Canela Media Reaches Latin Audience Authentically
By hparker|2022-07-30T02:09:33-04:00July 19th, 2022|Categories: Podcast|
91. Introducing The Programmatic Digest Podcast en Español
By hparker|2022-07-13T07:50:54-04:00July 13th, 2022|Categories: Podcast|
Programmatic Digest Podcast 90. Being A Project Manager in the Programmatic Industry
By hparker|2022-07-12T06:00:59-04:00July 12th, 2022|Categories: Podcast|
90. Being A Project Manager in the Programmatic Industry
By hparker|2022-07-11T06:52:58-04:00July 12th, 2022|Categories: Podcast|
89. Identity Solutions and the Current State of the Programmatic Industry
By hparker|2022-07-08T17:51:04-04:00July 5th, 2022|Categories: Podcast|
Programmatic Digest Podcast 88. How to Get Started as a Programmatic Media Trader
By hparker|2022-06-28T18:30:44-04:00June 28th, 2022|Categories: Podcast|
Programmatic Digest Podcast 87. Knowing Your Value as a Marketer
By hparker|2022-06-23T16:08:21-04:00June 21st, 2022|Categories: Podcast|
Programmatic Digest Podcast 86. How to Scale Your First-Party Data Strategy
By hparker|2022-06-14T03:24:14-04:00June 14th, 2022|Categories: Podcast|
86. How to Scale Your First-Party Data Strategy
By hparker|2022-06-20T22:38:15-04:00June 14th, 2022|Categories: Podcast|
Programmatic Digest Podcast 85. AdExchanger’s Programmatic I/O Las Vegas: My Takeaways
By hparker|2022-06-07T19:45:44-04:00June 7th, 2022|Categories: Podcast|
Programmatic Digest Podcast 84. The Importance of DEI and Networking In Programmatic Media With TWIPN
By hparker|2022-05-12T16:34:49-04:00May 12th, 2022|Categories: Podcast|
84. The Importance of DEI and Networking In Programmatic Media With TWIPN
By hparker|2022-05-12T15:59:18-04:00May 11th, 2022|Categories: Podcast|
Programmatic Digest Podcast 83. Creating Sanity For Marketers In The Cookiepocalypse
By hparker|2022-05-06T17:12:47-04:00May 6th, 2022|Categories: Podcast|
83. Creating Sanity For Marketers In The Cookiepocalypse
By hparker|2022-05-12T15:47:54-04:00May 6th, 2022|Categories: Podcast|
Programmatic Digest Podcast 82. Where and How To Find Programmatic Talent
By hparker|2022-04-21T15:04:54-04:00April 21st, 2022|Categories: Podcast|
Programmatic Digest Podcast 81. Looking To Adopt Programmatic Ad-Tech?
By hparker|2022-04-12T02:33:42-04:00April 12th, 2022|Categories: Podcast|
Programmatic Digest Podcast 80. Deep Learning with Jeremy Fain
By hparker|2022-04-05T02:43:53-04:00April 5th, 2022|Categories: Podcast|
Programmatic Digest Podcast 79. Reach And Frequency Course Lesson: What, How, and Why Ad Exchanges
By hparker|2022-03-29T02:43:39-04:00March 29th, 2022|Categories: Podcast|
Programmatic Digest Podcast 78. Digital Audio with Christina Franciosi
By hparker|2022-03-22T02:10:46-04:00March 22nd, 2022|Categories: Podcast|
Programmatic Digest Podcast 77. How Canela Media Reach Latin Audience Authentically
By hparker|2022-03-14T23:04:55-04:00March 14th, 2022|Categories: Podcast|
Programmatic Digest Podcast 76. Kathleen Booth Shares Success And Lessons In Her Leadership Journey
By hparker|2022-03-09T08:43:04-05:00March 9th, 2022|Categories: Podcast|
Programmatic Digest Podcast 75. Psychological Safety In The Programmatic Industry
By hparker|2022-03-02T10:30:58-05:00March 2nd, 2022|Categories: Podcast|
Programmatic Digest Podcast 74. Introducing The Reach & Frequency Course
By hparker|2022-02-24T12:21:43-05:00February 24th, 2022|Categories: Podcast|
Programmatic Digest Podcast 73. Permission.IO – The First Crypto Reward DSP
By hparker|2022-02-15T02:52:14-05:00February 15th, 2022|Categories: Podcast|
Programmatic Digest Podcast 72. The Open Internet Will Never Be The Same
By hparker|2022-02-08T02:14:02-05:00February 8th, 2022|Categories: Podcast|
Programmatic Digest Podcast 70. Why You Need FouAnalytics
By hparker|2022-02-01T03:26:30-05:00February 1st, 2022|Categories: Podcast|
Programmatic Digest Podcast 70. How To Grow A Global Team Successfully
By hparker|2022-01-25T02:58:27-05:00January 25th, 2022|Categories: Podcast|
Programmatic Digest Podcast 69. It’s A Minority Report Takeover!
By hparker|2022-01-18T02:12:53-05:00January 18th, 2022|Categories: Podcast|
Programmatic Digest Podcast 68. Video Consumption Habits with Frank Maguire
By hparker|2022-01-11T02:16:40-05:00January 11th, 2022|Categories: Podcast|
Programmatic Digest Podcast 67. What do S.P.O. and D.E.I. Have In Common?
By hparker|2022-01-04T02:51:34-05:00January 4th, 2022|Categories: Podcast|
Programmatic Digest Podcast 66. 2021 Was The Year of Discovery and Possibility
By hparker|2021-12-28T02:19:17-05:00December 28th, 2021|Categories: Podcast|
Programmatic Digest Podcast 65.Psychological Safety In The Programmatic Industry
By hparker|2021-12-29T10:31:46-05:00December 21st, 2021|Categories: Podcast|
Programmatic Digest Podcast 64. Programmatic In-Housing and On Demand Talent
By hparker|2021-12-14T03:27:32-05:00December 14th, 2021|Categories: Podcast|
Programmatic Digest Podcast 63. Globalization in Programmatic Talents
By hparker|2021-12-08T11:21:15-05:00December 7th, 2021|Categories: Podcast|
Programmatic Digest Podcast 62. Mental Advantage with Coach Bryn Drescher
By hparker|2021-12-08T11:20:29-05:00November 30th, 2021|Categories: Podcast|
61. Live Panel The Women In Programmatic Network
By hparker|2021-12-08T11:09:27-05:00November 23rd, 2021|Categories: Podcast|
Programmatic Digest Podcast 58. Takeaways From The AdExchanger’s Programmatic IO
By hparker|2021-11-03T17:29:15-04:00November 2nd, 2021|Categories: Podcast|
Programmatic Digest Podcast 57. Tips On Talent Retention With Matt Barash
By hparker|2021-11-03T17:30:06-04:00October 26th, 2021|Categories: Podcast|
Programmatic Digest Podcast 56. Why Should You Consider CDP?
By hparker|2021-11-03T17:30:57-04:00October 19th, 2021|Categories: Podcast|
55. Adam Heimlich Explains Custom Bidding
By hparker|2021-10-13T08:41:28-04:00October 12th, 2021|Categories: Podcast|
54. Does Automation Lead to Efficiency? Google Ads Latest Update
By hparker|2021-10-06T08:23:58-04:00October 5th, 2021|Categories: Podcast|
Tips on Keeping Teams Engaged While Remote
By hparker|2021-09-29T23:44:01-04:00September 29th, 2021|Categories: Podcast|
Can CTV and OTT Be Considered as a Performance Channel?
By hparker|2021-09-22T10:29:03-04:00September 22nd, 2021|Categories: Podcast|
How Programmatic Teams Can Use Internal Automation for Efficiency
By hparker|2021-09-14T19:05:40-04:00September 15th, 2021|Categories: Podcast|
Professor Susan Wallace Talks Programmatic In-House Pros and Cons
By hparker|2021-09-07T02:22:53-04:00September 8th, 2021|Categories: Podcast|
Streaming Videos and ConnectedTV audience fragmentation with Gabriel Cohen
By hparker|2021-08-11T16:35:19-04:00August 18th, 2021|Categories: Podcast|
Who Do We Call When Understaffed? ft. digitalXmedia
By hparker|2021-08-11T15:54:46-04:00August 11th, 2021|Categories: Podcast|
Importance of Continuous Agency Education
By hparker|2021-07-29T12:52:07-04:00August 4th, 2021|Categories: Podcast|
Solimar and More With Tyler Bryant
By hparker|2021-07-27T21:53:25-04:00July 28th, 2021|Categories: Podcast|
MiQ’s Amanda Abrarpour and Joseph Krafty Discuss U.S. Hispanic Consumers, DOOH, and More
By hparker|2021-07-29T07:43:42-04:00July 20th, 2021|Categories: Podcast|
John Lee Shares the Latest About Microsoft Advertising
By hparker|2021-07-07T17:46:29-04:00July 7th, 2021|Categories: Podcast|
Manuela Cortes Discusses CTV, the Latin American Market, and More
By hparker|2021-06-29T22:29:43-04:00June 29th, 2021|Categories: Podcast|
PubMatic’s Sean Burke Discusses Supply Path Optimization and How To Partner With SSPs
By hparker|2021-06-22T22:30:44-04:00June 23rd, 2021|Categories: Podcast|
SMB Media’s Stefanie Beach Discusses Entrepreneurial Risks, Work-Life Balance, COVID-19 Impacts, and More
By hparker|2021-06-15T15:32:31-04:00June 16th, 2021|Categories: Podcast|
Clickvoyant’s Mia Umanos Discusses Data Analytics, Automation, and More
By hparker|2021-06-09T16:43:45-04:00June 9th, 2021|Categories: Podcast|
SpotX’s Catherine Dale Discusses Addressable TV, Streaming Consumers, and More
By hparker|2021-06-03T14:59:26-04:00June 2nd, 2021|Categories: Podcast|
MMI’s Shailin Dhar and Marc Goldberg Discuss Ad Verification, Supply Path Optimization and more
By hparker|2021-05-26T10:55:28-04:00May 26th, 2021|Categories: Podcast|
Arthur Querou Discusses KMTX and the European Market
By hparker|2021-05-19T12:45:39-04:00May 19th, 2021|Categories: Podcast|
Kerel Cooper Discusses LiveIntent’s Authenticated Bridge Framework
By hparker|2021-05-19T12:42:33-04:00May 18th, 2021|Categories: Podcast|
Reny Morel from Digitas North America
By hparker|2021-05-19T12:42:54-04:00May 18th, 2021|Categories: Podcast|
Erik Requidan & Justin from Media Tradecraft Part II
By hparker|2021-05-19T12:43:05-04:00April 28th, 2021|Categories: Podcast|
Erik Requidan & Justin from Media Tradecraft Part I
By hparker|2021-04-20T21:42:00-04:00April 21st, 2021|Categories: Podcast|
Nishant Desai Shares Applicable Tips To Prepare Your Strategy for Cookie Deprecation
By hparker|2021-05-19T12:44:46-04:00April 7th, 2021|Categories: Podcast|
Historical Background on Cookie Targeting with Nish Desai
By hparker|2021-03-30T23:24:19-04:00March 31st, 2021|Categories: Podcast|
We Discuss The Post-ish Pandemic Consumer Behavior with Alexis Day
By hparker|2021-03-24T06:47:06-04:00March 24th, 2021|Categories: Podcast|
Re-Architecting and Unifying: Shiv from Uof.Digital defines it all
By hparker|2021-03-17T12:40:00-04:00March 17th, 2021|Categories: Podcast|
Is Facebook Building A Nation State And Other Things You Should Know About Small Business Marketing
By hparker|2021-03-17T12:37:42-04:00March 10th, 2021|Categories: Podcast|
What You Need to Know About The State of ConnectedTV and Streaming Videos with Gabriel Cohen
By hparker|2021-03-03T09:20:34-05:00March 3rd, 2021|Categories: Podcast|
What do Cookie Deprecation and Streaming Video have in Common? Rocky Merchant joins us to discuss
By hparker|2021-02-24T14:04:09-05:00February 24th, 2021|Categories: Podcast|
Stephanie Smith Shares Valuable Tips on Brands Connecting To Consumers During The Coronavirus Outbreak
By hparker|2020-04-21T23:27:18-04:00April 21st, 2020|Categories: Podcast|
First Party Consent vs. Third Party Cookies, Mike Hauptman from AdLib explains
By hparker|2020-04-15T20:12:07-04:00April 15th, 2020|Categories: Podcast|
Media Consumption & Trends During The Coronavirus Outbreak With Gabriel Cohen
By hparker|2020-04-06T21:56:38-04:00April 8th, 2020|Categories: Podcast|
A Uof Digital Takeover!
By hparker|2020-03-31T22:17:25-04:00April 1st, 2020|Categories: Podcast|
ConnectedTV Fraud and Supply Inventory Brand Safety With Shelley Stone
By hparker|2020-03-26T22:02:49-04:00March 25th, 2020|Categories: Podcast|
LaToya Shambo explains Data Privacy And What It Means for Social And Influencer Marketing
By hparker|2020-03-18T20:09:30-04:00March 18th, 2020|Categories: Podcast|
Initial Look into IAB’s Project REARC and more, with Kolin Kleveno
By hparker|2020-03-18T11:59:31-04:00March 11th, 2020|Categories: Podcast|
DMEXCO Highlights With Matt Prohaska
By hparker|2020-03-11T15:48:46-04:00September 25th, 2019|Categories: Podcast|
Contextual Targeting 2.0 With Sean Burke
By hparker|2020-03-11T15:49:23-04:00September 18th, 2019|Categories: Podcast|
Rob Brill Walks Us Through The State Of Data, Hyperlocal Targeting, And More!
By hparker|2020-03-11T15:49:49-04:00September 11th, 2019|Categories: Podcast|
Google Calling On Your Clients? Amy Hebdon Tells Us More
By hparker|2020-03-10T11:13:21-04:00September 11th, 2019|Categories: Podcast|
Solo Episode Highlighting Performance Metrics And More!
By hparker|2020-03-10T11:16:29-04:00August 21st, 2019|Categories: Podcast|
Ana Milicevic Tells Us About AdWeek’s Nextech Conference
By hparker|2020-03-10T11:21:18-04:00August 21st, 2019|Categories: Podcast|
Facebook’s New Transparency Tool & Holiday Shopping Trends With Ashley Privette
By hparker|2020-03-10T11:29:50-04:00August 21st, 2019|Categories: Podcast|
Navigating Through Google’s And Waze’s Partnership With Alexis Day
By hparker|2020-03-10T11:41:12-04:00August 21st, 2019|Categories: Podcast|
Why Diversity and Inclusion Matter as Programmatic Ninjas with Sanarr McLaughlin – Part 1
By hparker|2020-03-10T11:52:40-04:00August 21st, 2019|Categories: Podcast|
Why Diversity and Inclusion Matter as Programmatic Ninjas with Sanarr McLaughlin – Part 2
By hparker|2020-03-10T11:50:48-04:00August 21st, 2019|Categories: Podcast|
Susan Wallace Explains Why And How Flex Teams Help Fill in The Blanks
By hparker|2020-03-10T12:00:03-04:00August 7th, 2019|Categories: Podcast|
Is Voice Going Programmatic? Chief Optimizer, Matthew Silverman Discusses
By hparker|2020-03-10T12:02:42-04:00July 31st, 2019|Categories: Podcast|
Frost Prioleau Discusses Location-Based Targeting
By hparker|2020-03-10T12:06:35-04:00July 24th, 2019|Categories: Podcast|
Quick Introduction To The Programmatic Digest Podcast
By hparker|2020-03-10T12:08:11-04:00July 24th, 2019|Categories: Podcast|
Quick Intro to the Programmatic Digest Podcast
By hparker|2019-06-16T14:05:16-04:00June 16th, 2019|Categories: Podcast|